Case Study Library

Basic and Advanced Projects

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Rocky Mountain Chocolate Factory

  • Created and posted a public survey to better understand awareness and customer preferences
  • Conducted competitive and market analysis
  • Providing marketing recommendations to increase foot traffic
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Bingham Memorial Hospital

  • Helped hospital meet tax exemption requirements
  • Conducted a community health needs assessment (CHNA)
  • Developed an action plan and wrote publicized report
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The Rancher's Wife

  • Help business move online
  • Created marketing material (including marketing new products) to encourage growth
  • Social media accounts, website content, and product photography
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Garden City, Utah

Project Goal:  Identify the current brand of Garden City and research additional branding opportunities

  • Researched other tourist cities and made recommendations
  • Created a survey for the Garden City community
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The Social Science Solution

  • Online business created by a BYU-Idaho professor
  • Designed to help others deal with financial and relational stress
  • RBDC team created a landing page and YouTube channel
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RBDC's Recruitment Team

  • Increased their own social media presence¬†
  • Improved student recruitment processes
  • Created marketing materials to be used at events, including career fairs
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Design Systems Engineer

  • Market research completed, detailing competitor information
  • Developed a customer survey and gathered responses
  • Analyzed paid content revenue streams
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Peervuu

  • Increased Peervuu’s website users, website interactions, and LinkedIn followers
  • Researched how to further grow the business

Data Science Projects

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Westmark Credit Union

  • Conducted customer behavorial analysis
  • Evaluated balance trends and interest rate impact
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Idaho Fall School District

  • Analyzed, organized, and displayed data on a dashboard
  • Dashboards provided insights into student achievement, enrollment and attendance, and demographic data summaries
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Stotz Equipment

  • Created an R package with documentation
  • Created an R script that implements the functionality of the package and outputs cop GDD
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Good2Go

  • Dashboarding, including interactive choropleth maps
  • Analyzed and evaluated areas of high and low competition

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